Robin Posted May 12, 2009 Share Posted May 12, 2009 I am trying to come up with a name for by business that I can be happy with but not sure if this will work. My products are anywhere from 95% to 98% natural without being scented. I use fo's and not eo's. Can I use the word natural in my company name without being 100% natural? I am not advertising my products being 100% natural, I just want the word in my name. Make scents(lol)? I love the word natural and I love the amber bottles. ~Thank you Quote Link to comment Share on other sites More sharing options...
LilliAngela Posted May 13, 2009 Share Posted May 13, 2009 Hi. I'm new here but thought I'd weigh in on this a bit...According to the NPA (Natural Products Association), "natural" products should be at least 95% natural. Of course there's a bit more to it than that, but that's the short of it. You can read more at their website... http://www.naturalproductsassoc.org/site/DocServer/new_The_Natural_Standard_042208v01_final_050108_rev_0509.pdf?docID=7241That said, there are conflicting opinions about the use of the word "natural" (as I'm sure you're well aware ) Some people might find it a bit misleading to use Natural in your business name, while others will think it's just fine. In the end, it's really up to you and what you feel comfortable with. Quote Link to comment Share on other sites More sharing options...
Robin Posted May 13, 2009 Author Share Posted May 13, 2009 Oh thank you for that link. By reading that I realized I don't want to go natural. That is alot of work. I would rather not go natural than to mislead people.~Thank you! Quote Link to comment Share on other sites More sharing options...
deb426 Posted May 13, 2009 Share Posted May 13, 2009 Just a thought but maybe you could use the word Nature in your name instead of Natural. It kind of brings the idea to mind without the worry. Other similar words might work, too. Something like Earthy or Simply (Simply Nature). Quote Link to comment Share on other sites More sharing options...
Robin Posted May 13, 2009 Author Share Posted May 13, 2009 Thanks Deb. That's a great idea Quote Link to comment Share on other sites More sharing options...
CareBear Posted May 13, 2009 Share Posted May 13, 2009 the word "natural" is not regulated, so you will have to let your conscience be your guide.those "guidelines" are for using their "seal of approval" and are not law. Quote Link to comment Share on other sites More sharing options...
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